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Making the Economic Case for Public Health Programs

Measuring the economic costs and benefits of a public health program translates its impact into objective monetary terms and helps make the case for investments that support positive health outcomes. Economic evaluations are unique in their ability to assess the cost-effectiveness of a program by weighing costs and benefits. This presentation will discuss the feasibility of doing an economic evaluation and will present the findings from two programs as examples.

At the end of the recording, participants will be able to:
– Describe the purpose and benefits of economic evaluations.
– Explain economic terms such as return-on-investment, break-even analysis, and quality-adjusted life years.
– Discuss the importance of different perspectives and how to engage stakeholders.