This one-hour webinar describes a unique partnership, Vax Northwest, to address the issue of vaccine hesitancy. Vax Northwest is implementing and evaluating two pilot projects employing different strategies to get accurate and reliable information about vaccines to parents through sources they trust: other parents and healthcare providers. The community intervention consists of parents who support immunization engaging their peers in positive conversations about vaccines. This intervention is being evaluated through a randomized controlled trial in 50 clinics in King and Snohomish Counties.